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Our Work

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Corporate VIP Event

Converse helped Caterpillar create an exclusive VIP event for its customers and dealers attending MINExpo 2016 in Las Vegas, Nevada — turning a Caesars Palace ballroom into a concert venue. We branded the concert Rockin’ Down the Highway after the hit song from The Doobie Brothers, who performed along with special guest Sara Evans. Our services included room conditioning, event posters, table decorations, programs, tickets and backstage passes for the two-night event.

Rockin' Down the Highway banner Doobie Brothers performance tickets and wristbands buttons table decorations and program program spread - welcome program spread - Sara Evans program spread - The Doobie Brothers the Converse team with Sara Evans and The Doobie Brothers

See more of MINExpo 2016

Show Floor
Trade Show: Center Stage
Trade Show: Technology Stage
Interactive Displays
High-Tech Digital Signage: Data Optimization Area
Destination Marketing: Las Vegas Airport
Hotel Conditioning: Caesars Palace
Destination Marketing: Brooklyn Bowl
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