For the 8th consecutive year, Converse will co-sponsor Bradley University's entrepreneurship program, which encourages and educates aspiring entrepreneurs in the creation, start-up and early stages of launching a potentially high-growth business. Since its inception in 2006, the Project Springboard competition has been bringing students real-life business planning experience and the opportunity to win cash and services valued at over $100,000 to help them successfully launch their new business venture. Each year, Converse mentors contest winners by providing services such as name consultation, brand strategy development and messaging. We also provide a logo, tagline and a system of identity materials, as well as ongoing marketing education and consultation.
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